KSA Bold Group, a creative advertising agency, has partnered with King Abdulaziz Foundation for Research and Archives ( Darah) to bring Saudi National day to the Decentraland metaverse. For Saudi Arabia’s 92 nd Saudi National Day Celebration, participants will experience Saudi Culture in a new digital realm, the metaverse. The virtual Saudi National Day celebration will begin on the 22nd of September until the 24th of September 2022. For this pioneering initiative, The Bold Group collaborated with King Abdulaziz Foundation for Research and Archives (Darah) to make the user experience come to life. This strategic partnership will enable an authentic immersive experience as both Darah strive to make Saudi Arabia's history and culture accessible to the world, and to educate future generations on the full breadth of the Kingdom's great heritage.   Abeer Alessa, Co-Founder and Chief Executive Officer of The Bold Group said, "We are activating the metaverse in an impact